Friday, July 5, 2013

Social Media Optimization

Social Media optimization is very good, popular and easy way to attract more internet visitors on website and get more business popularity. Today People are using social media, social bookmarking websites and these websites traffics also very good. Now Facebook, Twitter, LinkedIn, MySpace, Digg, Orkut, Stumblupon are the top Social networking, bookmarking websites.

Google is the internet king all over the world and all internet users believes on Google search engine results. But Google also saying now social media optimization is important for improving popularity and also Google shortly launch new own Social Media website named Google circle.

The social networking, bookmarking sites are free of cost for creating personal as well as Business Profile uploading business related information, videos, images etc to across the internet and these sites are the people using worldwide. Facebook is the #1 social Networking website and millions of people are browsing this website but in some time in US Stumble upon are getting more traffic as compare to facebook. Google and other search engines are displaying social networking results in their search results and Google give most preference to twitter as compare to Facebook and if someone tweet for a post then Google automatically retweet that tweet.

Social networking sites like Twitter, Facebook, Google Plus, YouTube, Pinterest and blogs allow individual followers to “retweet” or “repost” comments made by the product being promoted. By repeating the message, all of the user’s connections are able to see the message, therefore reaching more people. Social networking sites act as word of mouth. Because the information about the product is being put out there and is getting repeated, more traffic is brought to the product/company.

Social Media Optimization is one of the best methods to optimize your website. Social media includes many different types of forum like:

  • Forums / Message boards
  • Email Services.
  • Web blogs.
  • Wikis.
  • Podcasts
  • Pictures and Photo sharing
  • Videos
  • PPTs
  • Instant Chatting services

Now a day’s Most of the people uses Social networking sites and have connected online community through some of the Social Media applications like:

  • Facebook
  • MySpace
  •  Orkut
  • Twitter
  • Google Groups/Yahoo Groups
  • Video sharing through YouTube
  • Photo sharing through Flicker/photo bucket/Picasa
  • Instant Messaging through Skype/Yahoo messenger/Gtalk/MSN messenger
  • Twitter for Micro blogging.

Facebook:

Around 800 million or More People on facebook and Facebook as one of the pioneer in Social Media is always good for any types of business. All you need is persuasion and someone to code you Facebook Page. Social media sites like facebook are now becoming the part of selling product. Most of the e-business owner is now using sites like facebook for getting more visitors to the website. Social media sites also providing a lot of features to get indexed on Google or other search engine. Wintech seo services suggest to use social media sites for getting more traffic for your business.

Link a QR code to a mobile-friendly landing page that contains Facebook ‘Like’ button, a link to your Twitter page or email sign-up form to create a greater level of engagement among you’re in-store visitors. Just be sure you provide people a compelling reason to scan your QR code and connect with you online. Keep in mind that the majority of people who connect with brands on social networks or subscribe to email lists do so to get special deals.

Use the different important facebook applications which are helpful to your business such as:

Aradium: Aradium is an app that enables businesses to create a store on Facebook.

WIX your Page: It brings the Wix quality to Facebook with the help of many templates designed especially for Facebook

Rate Point Reviews and Testimonials: It collects reviews and testimonials from your already happy customers and displays them on facebook page and generates an overall rating for your products.

Wilde Fire App’s Promotions: This application combines coupons, contests, giveaways and sweepstakes and creates interactive facebook based campaigns with a large viral potential.

Slide Share for Facebook: Create interactive slideshows for users to read and learn from.

RSS.Graffiti’s Wall Feed

Memorable Website addresses: Get a Facebook vanity URL, or use this app to get companies to/yournamehere address.

Add Google map: Add a Google Map to your page.


Twitter:

Twitter is an online social networking service and micro blogging service that enables its users to send and read text-based posts of up to 140 characters, known as "tweets".

Here are the best tools that allows you to do social media networking successfully for your website and the following tools that helps in performing twitter analysis, keyword targeted information, building a group of network, management, sharing information, pictures, managing the twitter account, and in also improving your business.

  1. TweetStats
  2. Twitter Grader
  3. TweetBeep
  4. TwitterCounter
  5. Follow cost
  6. Twellow
  7. MrTweet
  8. Qwitter
  9. Search
  10. Tweetoclock
  11. Friend or follow
  12. Twiltert
  13. TweetDeck
  14. TweetBurner
  15. TwitPic

Google +:

Google+ integrates social services such as Google Profiles and Google Buzz, and introduces new services identified as Circles, Hangouts and Sparks. Google+ is available as a website and on mobile devices. Sources such as The New York Times have declared it Google's biggest attempt to rival the social network Facebook, which has over 800 million users. Google+ is considered the company's fourth foray into social networking, following Google Buzz, Google Friend Connect and Orkut.

LinkedIn:

LinkedIn is popular business-oriented social networking site that allows you to build a professional network of contacts. The main purpose of LinkedIn is to maintain a list of contact details of people you know and trust in business.